Learn what ethical selling is and how to identify if you have an issue.
Sales are exchanging a product or service for money. Why is it that sales is so misunderstood? Why do customers think salespeople are unethical and dishonest and cannot be trusted? This is an age-old question, and the truth is that there are unethical salespeople, and sometimes the salespeople do not even know they are appearing to be unethical. When you learn how to sell ethically, and the customer doesn't even notice because they are happily buying, you can develop a relationship that leads to trust and sales again and again. Ethical selling applies to how we sell to customers and to all involved in the sales process or the process itself. You must be ethical ALL the time, not just some of the time with some of the people, and you must be ethical in your behavior. Are you actually working, doing your expense reports properly, using honest numbers on your sales forecast, accepting kickbacks, or doing anything that might adversely affect your company or customers? This presentation will help you learn what ethical selling is and how to identify if you have an issue. Communication skills are critical. You must ensure that you are listening to the customer. Ethical selling will not only help you make more sales but make more profit.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
Understand What Ethical Selling Is
How to Ensure You Are Selling in an Ethical Way
Impact of Selling Unethically
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on November 30, 2022.
Call 1-866-352-9540 for further credit information.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Debbie Mrazek
The Sales Company
- Founder of The Sales Company in Plano, TX, a management and sales consulting firm
- Thirty-plus years in sales; which includes millions in sales herself
- Has helped entrepreneurs, small privately held and Fortune 50 companies in multiple industries
- Consultant, author of 14 books, international conference facilitator, and a highly sought-after public speaker
- Can be contacted at [email protected] or www.The-Sales-Company.com
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
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