Discover how to alter the customer's long-term perception and buying behavior.
An unsatisfied customer is an opportunity waiting to happen. While loyal customers are the most profitable, turning an unsatisfied customer into a loyal one is most rewarding. This topic will explain the how-tos of developing win-back strategies for unsatisfied customers and practical initiatives your company should seriously consider undertaking.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
What Is a Win-Back Strategy and Why It Is Important?
Why Developing a Customer Journey Map Is a Critical Step to Understand How to Communicate With Unsatisfied Customers
The Role of Customer Profitability and Lifetime Value Analysis on Win-Back Strategies
Practical Recommendations and Solutions to Develop Your Own Win-Back Strategy Initiative
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More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on July 22, 2021.
Call 1-866-352-9540 for further credit information.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Art Hall
Alvarez & Marsal
- Senior Director with Alvarez & Marsal in Atlanta; focuses on customer service, CRM, and supply chain
- Over 25 years of operations and people leadership
- Certified in Prosci Change Management®
- Bachelor’s degree, State University of New York at Binghamton
- Can be contacted at [email protected] or 404-759-9158
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More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
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