Learn helpful techniques to improve your business writing to be more professional, clear, and confident.
This presentation is a comprehensive guide that equips attendees with essential skills and strategic insights for effective communication in professional settings. Covering topics from concise and direct writing techniques to brand reputation, persuasive communication, and technological integration, participants will learn to communicate with clarity, precision, and efficiency. The value lies in empowering professionals to enhance their professional image, influence decision-making, mitigate risks, and foster collaboration, while also adapting their writing to diverse audiences and cultivating a culture of clear communication. Designed for individuals at all levels, this session provides a valuable toolkit for navigating the challenges of modern communication with confidence and making a lasting impact in the professional realm.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
Introduction: The Power of Concise and Direct Business Writing
- Why Strong Written Communication Is Crucial for Professional Success
- The Role of Writing in Business Communication
- Mitigating Business Risk and Protecting Reputation
Writing With Purpose
- Defining Clear Objectives Before Writing
- Organizing Content Based on Importance
- Ensuring Brand Alignment and Integrating Voice Into Communications
The Art of Conciseness
- Streamlining Communication and Trimming Unnecessary Details
- Using Specific Language
- Striking the Right Balance Between Detail and Simplicity
Tailoring Writing to Different Audiences
- Identifying Reader Expectations and Adapting Tone and Style Accordingly
- Building Connections Through Personalized Communication
- Addressing Specific Needs and Concerns
Case Studies
- Examples of Successful Communication Through Concise and Direct Writing
- Lessons Learned From Poor Communication
- Utilizing Resources and Tools
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Credit
More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on January 16, 2024.
Call 1-866-352-9540 for further credit information.
- ASAP PACE 0.1
- This course is pre-approved through the American Society of Administrative Professionals (ASAP) for 0.1 CEU(s) towards your PACE Recertification.
- IAAP 1.0
- All education that aligns with the CAP Body of Knowledge can be used toward recertification. Lorman Education Services believes this course does align and should be counted toward recertification. Please visit IAAP's certification webpage to review recertification details and requirements. https://www.iaap-hq.org/page/CAP_Recertification. Course Length: 1.0.
MP3 Download
No credit available.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Amanda Clark
Grammar Chic, Inc.
Amanda E. Clark
- CEO and Founder, Editor-in-Chief—Grammar Chic, Inc.
- The organization specializes in a wide range of writing and editing services, including ghostwriting, social media and content marketing, copywriting, resume writing, and more.
- Regular presenter to Fortune 500 organizations, professional development groups, and academic institutions
- Published ghostwriter in both the fiction and non-fiction genres with other publishing credit in a variety of industries, lifestyle, business, and trade publications
- American Copy Editors Society; Professional Resume Writers of America; International Association of Professional Writers and Editors; American Society of Professional Copywriters; and American Society of Journalists and Authors
- B.A. degree in Political Science and Journalism from Eastern Michigan University
- Can be reached at [email protected] and at 803-831-7444
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
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