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OnDemand Course

The Basics of Pricing Strategy for Business

Learn how to create a pricing strategy that will help grow higher profits, a sustainable business and long term competitive gains.

Today with the pandemic, there are a myriad of issues plaguing business including but not limited to financial, employee productivity and information technology issues. One of those issues is learning how price can either make you competitive or a loss leader. Pricing right creates higher profit and coincidentally helps with differentiation and brand. By creating pricing strategies you will learn how to grow higher profits, a sustainable business and long term competitive gains. This topic will instantly provide tips, techniques and myths to assist you become a better sales negotiator and bring in more revenue to you and to the company.

86 minutes
Course Exam
Certificate of Completion
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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

Learn the Necessary Strategies for Creating Price

Understand How the Power of Your Market Plays Right Into Pricing

Compare and Contrast Nine Different Pricing Algorithms

Learn Why a Simple Formula for Breakeven Helps You to Operate a Sustainable Business

Assess the Power of Cost of Goods and How to Create a Great Profit

Discover Why Pricing Is Psychological and How to Use It to Your Advantage

Measure the Effectiveness of Key Performance Indicators on Price

Create Best Practices for Long-Term Success

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Course

This course was last revised on January 13, 2021.

Call 1-866-352-9540 for further credit information.

  • AIPB 1.5
     
  • This program is acceptable for 1.5 CPEC(s) towards the CB designation through the American Institute of Professional Bookkeepers (AIPB).
     

This program does NOT qualify, nor meet the National Standard for NASBA accreditation.

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Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Drew Stevens, Ph.D.

Drew Stevens, Ph.D.

Stevens Performance Group

Dr. Drew Stevens, Ph.D.

  • International financial educator specializing in retirement optimization
  • Works with individuals to transform financial struggles into wealth and lifestyle fulfillment
  • Started career on Wall Street, with extensive experience in financial markets and investments spanning 37 years
  • Expertise in creating holistic retirement plans to maximize income and mitigate risk
  • Author of 15 books, including ‘Understanding Social Security’, and writer of over 5500 articles on financial topics
  • Licensed fiduciary in 7 states, ensuring ethical financial guidance for clients
  • Renowned international keynote speaker, workshop provider, and media host
  • NSSA, AHIP, and IRMAA certified
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Add to Wishlist

More Program Information

Why Lorman?

Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

All of your training, right here at Lorman

All of your training, right here at Lorman.

Pay once and get a full year of unlimited training in any format, any time!

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  • State Specific Credit Tracker
  • All-Access Pass Course Concierge

Questions? Call 877-296-2169 to speak with a real person.

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Product ID: 408086
Published 2021
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