Learn to convey the benefits of your product and close more sales through demonstrations.
So much of closing a deal revolves around sales demos. Most people need to touch and use a product before purchasing, and a demonstration will most likely convince them to take that final leap in the customer journey to complete the purchase. You may have passion for the product, or you may know the awesomeness of the product features, but you need to convey these benefits to the customer. How do you convince them of the value? What can you do to share the excitement and ensure their purchase? If you have questions about closing more sales through demonstration, then this presentation is built with you in mind.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
Use the Art of Preparation - Customers Know Too Much
Conduct a Client Discovery - Know the Wants and Needs
Begin With the End in Mind
Remember David Ogilvy - Tell the Story
It Is Not About the What - It Is All About the Why
Take Your Hands off the Wheel - the Apple Method
Use Case Study to Tell Your Story
Interaction Is Crucial for Success
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More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on January 11, 2023.
Call 1-866-352-9540 for further credit information.
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Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Drew Stevens, Ph.D.
Stevens Performance Group
Dr. Drew Stevens, Ph.D.
- International financial educator specializing in retirement optimization
- Works with individuals to transform financial struggles into wealth and lifestyle fulfillment
- Started career on Wall Street, with extensive experience in financial markets and investments spanning 37 years
- Expertise in creating holistic retirement plans to maximize income and mitigate risk
- Author of 15 books, including ‘Understanding Social Security’, and writer of over 5500 articles on financial topics
- Licensed fiduciary in 7 states, ensuring ethical financial guidance for clients
- Renowned international keynote speaker, workshop provider, and media host
- NSSA, AHIP, and IRMAA certified
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More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
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