How to guarantee goal achievement from planning through the celebration.
This topic will help you prepare and operationalize your capital campaigns. A step-by-step process will describe ways to ensure success - in fact, to guarantee it. This material will note how the feasibility study is not the first step toward campaign preparation. Review the attainment factors that you can use to help monitor campaign progress over time or to turnaround a stalled campaign. Case history stories will bring this information to life.
Add to Wishlist
More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Agenda
Introduction
- Campaigning Values Influencers
- The Six I's of Philanthropic Fundraising
A Winning Campaign Readiness Process
- Step #1 - Prepare to Campaign
- Improve Organizational Readiness
- Create Case Pitch Deck
- Define Prospective Donor List
- Step #2 - Engage Donors
- Create Campaign Planning Council
- Facilitate Focus Group Feedback Sessions
- Step #3 - Craft Campaign Action Plan
- Conduct Deep Listening Donor Interviews
Monitor Success Factors Every Six Months Until Goal Achievement
- Elevate Organizational Fundraising
- Polish Pitch Deck
- Motivate Volunteer Leadership
- Listen to Donors
- Invite Philanthropic Investments
Add to Wishlist
More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Credits
OnDemand Course
This course was last revised on April 30, 2020.
Call 1-866-352-9540 for further credit information.
This program does NOT qualify, nor meet the National Standard for NASBA accreditation.
Add to Wishlist
More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
Faculty
Tom Wilson
Wilson Major Gift Fundraising Inc.
- President and trusted advisor at Wilson Major Gift Fundraising Inc.
- Has helped raise $1 billion with over 30 clients over his 40-year career
- He has paid his dues through leading fundraising staff at a university, a symphony, staffing corporate and foundation fundraising, and serving as an executive director
- His work as staff and consultant focuses on health care, higher education, K-12 private and public schools with a career start in arts and culture
- He and his staff have worked in Chicago, Phoenix, Portland (Oregon) and have done consulting work in Arizona, California, Washington, Oregon, Utah, Ohio, Washington, D.C., Wyoming, Montana, and Edmonton, Alberta, Canada
- Wrote Winning Gifts: Make Your Donors Feel Like Winners (Wiley)
- Presents internationally at fundraising conferences – AHP (health care), AAMC (academic medical centers), CASE (higher education), AFP, (all fundraisers), and League of American Orchestras
- Has been presenting webinars for Lorman Education for nearly 10 years
- Can be contacted at 503-789-4366 or [email protected]
Add to Wishlist
More Program Information
Why Lorman?
Over 37 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.
All of your training, right here at Lorman.
Pay once and get a full year of unlimited training in any format, any time!
- OnDemand Courses
- Live Webinars
- MP3 Downloads
- Course Manuals
- Executive Reports
- White Papers and Articles
Additional benefits include:
- State Specific Credit Tracker
- All-Access Pass Course Concierge
Questions? Call 877-296-2169 to speak with a real person.
Access to all training products for one year
$699/year
Unlimited Lorman Training
With the All-Access Pass there is no guessing what you will need for your yearly training budget. $699 will cover all of your training needs for an entire year!
Easy Registrations
Once you purchase your All-Access Pass you will never be any further than one-click away from attending any Lorman training course.
Invest in Yourself
You haven't gotten to where you are professionally by luck alone; it's taken a lot of hard work and training. Invest in yourself with the All-Access Pass.
