White Paper

7 Pages
  • 7 Pages

The Fix Is in for Marketing Projects

 

Everyone thinks that their project is completely unique but unfortunately that isn't true.

At the end of the day a project is a project. No matter how special you think your is. The top problems for many project leaders are always the same, regardless of the industry or sector the work in. This white paper discusses those problems and how you can solve these critical challenges that marketing projects often face.

Agenda

Faculty

Paula Martin

International Matrix Management Institute LLC

Paula Martin is the CEO of the Matrix Management Institute and the Chief Creative Officer. She’s the primary developer of the Matrix Management 2.0™ organizational operating system and the author of the Matrix Management 2.0™ Body of Knowledge. Paula has worked with matrix organizations for over 25 years helping them create project systems, develop organizational management systems, and define matrix structures that support their business strategies. She’s realigned and re-engineered their business processes, worked with their leadership teams to enhance performance and helped them define accountability. As the Director of Product & Service Development, Paula focuses on discovering and addressing the needs of matrix organizations around the globe.

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