For every email marketer, the number one goal should be to reach the inbox.
But all too often, Spam filters, blacklisted IP addresses, or poor sender reputation can stand between a marketer and inbox success.
An email that doesn’t reach the inbox is useless. It's an email that represents lost opportunities and profits. Even worse, it could be an email that harms your sender reputation. Keep these DO'S and DON'TS in mind to ensure you are setting up your email campaigns for success.
Agenda
Faculty
Jeanie Parker
iContact
Jeanie Parker is with the marketing program at iContact.
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