Email marketing software is a little bit like a gym membership.
You buy it with the best of intentions, but when there is so much other stuff going on in your life, it can be difficult to find the motivation to put in the time and effort to see any significant benefits. But every day you delay implementing the potential of email, you are also delaying your potential ROI.
Like working out at the gym, we believe that “little and often” is the best approach to start developing a healthy email marketing regimen. Sometimes you just need to give yourself a kick and get on with it. Here are eight ideas you can get started on right now.
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