Video

  • 21 minutes

The What and Why of Communicating Performance Expectations and Goals

 

How is communication strategy tied to organizational strategy?

A communication strategy is an organized way of communicating. It answers such questions as who should be communicated with?, what should be communicated?, when should the communication occur?, etc. A communication strategy should be developed at the organizational level but implemented organizationally, divisionally/departmentally, team-based, and individually. This white paper reviews why communication strategy is important and who you need to be communicating with.

Runtime: 20 minutes

Agenda

Faculty

William J. Rothwell, Ph.D., SPHR, SHRM-SCP, RODC, CPTD Fellow

William J. Rothwell, Ph.D., SPHR, SHRM-SCP, RODC, CPTD Fellow

Rothwell & Associates, Inc.

William J. Rothwell, Ph.D., DBA, SPHR, SHRM-SCP, RODC, FLMI, CPTD Fellow

  • President/Distinguished Professor
  • Specializes in HR practice—and especially succession planning and Organization Development
  • Published 168 books on HR and related topics since 1987 and delivered 1,600 professional talks in 15 nations over 30 years
  • Member of Society of HR Management, Association for Talent Development, International Society for Performance Improvement, the OD Network
  • Can be reached by email at [email protected]

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