Stay up to date on the ever-evolving laws and regulations governing prize promotions.
Many businesses are attracted to social media and mobile-based sweepstakes and contests because they present a practical method of consumer engagement. These promotions present challenges that may likely be overlooked by the unwary. This topic will help educate attorneys on the basics of sweepstakes and contests law, which is regulated by Federal law and in all 50 states. This material will also address the unique issues presented when running a social media or mobile-based contest or sweepstakes, including handling of user-generated content, privacy concerns, social media platform requirements, and will address the need to consider the myriad laws and regulations governing these promotions.
Agenda
Faculty
Rob Laplaca
Verrill Dana, LLP
- Author and publisher of the blog, You Might Be A Winner (https://www.verrill-law.com/you-might-be-a-winner/) which has attracted over 100,000 reads
- Featured speaker at many live and online webinars with topics ranging from sweepstakes and contests to charitable promotions
- Represents many well-known national and international brands in advertising and promotions, including Starbucks®, Chobani®, Kimberly Clark®, American Eagle Outfitters®, Staples®, Constellation Brands®, and others
- Commercial litigator with over 28 years’ experience who has tried cases to verdict in federal and state courts, argued appeals before the Second Circuit and New York Appellate Division, and conducted arbitrations before the American Arbitration Association, JAMS and the International Chamber of Commerce
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